Live Events Marketing Manager, LA
This opportunity manages all aspects of marketing, sales, and PR for approximately 40 events annually. Provide strategic management and continuity between events and markets in the West region both in marketing and scheduling.
This position is based in Los Angeles, CAKey Responsibilities:
•Provide scaling and pricing for events
•Develop a media/advertising campaign and strategy based upon assigned budgets
•Work with internal departments, including PR and Marketing, concerning different avenues for promoting the event
•Work to build relationships in the market with the key decision makers and partners in the business/governmental communities
•Develop strong relationships with these local partners in all aspects to create ties with local sponsors and retailers
•Generate a true understanding of each market and their spending habits, daily trends, and demographic break down
•Work with Creative Services, as well as TV/Digital and radio spot producers to develop a custom creative strategy in each market
•Create and analyze various reports on event sales and trends
•Serve as accountable WWE representative onsite for all events in West region
•Ultimate goal is to provide the best experience for our fans; before, during, and after each event
Qualifications:
•2-5 years of experience in Entertainment Live Event marketing
•Experience with a major touring entity or arena/venue marketing strongly preferred
•Able to adjust and adapt to varying changes in your markets/region
•Willing and able to travel up to 50% of the time
•Bachelor Degree