Lifecycle Marketing Intern
About IPSY:
IPSY is the largest beauty subscription in the world, with over 3 million monthly members, and the first brand to combine a rich community platform with a highly personalized commerce experience. Headquartered in San Mateo, with offices in New York and Santa Monica, IPSY brings together a diverse group of rule-breaking thinkers and creative problem solvers with a penchant for getting things done. From Marketing and Media to Engineering and Operations, we stand together to celebrate individuality and inclusivity—and we’re just getting started.
About the role:
IPSY is looking for a Lifecycle Marketing Intern to help us strategize, plan, execute, measure, and optimize campaigns across email, push, and the site.
What You’ll Be Doing:
- You will develop and execute marketing campaigns across various channels (email, push, in-app)
- Partner with the creative team to develop artwork and copy (email copy, CTAs, subject lines) that fulfill campaign objectives and are aligned with IPSY’s brand, look, and voice
- QA all campaigns, target criteria selection, and deployment schedules
- Uncover data-based insights about our members, design experiments, and optimize accordingly
Time Commitment: 40 hours per week