Digital Marketing Intern
It’s not about just finding a job. It’s about finding a home for the experiences, skills, and passions you bring to your work – a place where other people share your aspirations.
From our welcoming, collaborative culture to ample opportunities for growth, you’ll find plenty of reasons to invent your future with Panduit.
We take great pride in our University Relations Program and great care in selecting individuals who are a part of it. By taking the important step of becoming a part of our team, you will join engineers, researchers, and innovators who create winning technology and give us the edge to lead in a highly competitive marketplace.
Intern with Industrial Electrical Infrastructure (IEI) Digital Marketing Group in Tinley Park, IL
The Digital Marketing Group creates marketing content strategies and delivers promotional marketing messages to consumers online with the intent of generating traffic and sales on the organization’s website. Leverages insights gained from web analytics to develop new marketing strategies and monitors results. Manages third party agencies to ensure execution of end-user activities.
Projects You Will Be Working on Include, But Not Limited To:
EMEA (Europe, Middle East, Africa—Regions) VeriSafe Demand Gen Initiative:
- Provide support in developing content, researching social media opportunities, and execution of marketing plan designed to communicate thought-leadership on Absence of Voltage Tester’s in EMEA (particularly VeriSafe AVT)
Nurture Stream Optimization
- Building a digital content strategy by incorporating target personas and verticals
- Learn how to build engagement and performance reports
- Measure the success of a nurture program with the engagement and performance reports by providing recommended changes to content
Adobe Analytics Reports
- Learn the basics of analytic reports for digital platforms to evaluate website and content performance.
- Evaluate and provide recommendations based on the findings in the reports for any content or user experience changes to the landing pages
Campaign Lead Generation Reporting/Dashboard
- Exposure to campaign lead generation activities from capturing leads to exploring the result of the lead (project win/revenue)
- Developing knowledge on establish reporting or dashboard on campaign/lead activities
Transform Key Pieces of Collateral for the best seller products
- Exposure to taking traditional marketing materials and transforming them into more digital focused medium.
Preferred Major:
- Digital Marketing Communications/Digital Marketing
- Marketing/Marketing Analytics
- Social Media/Social Media Marketing
Preferred Skills / Academic Exposure:
- Oral & Written Communication Skills.
- Reporting & Presenting Information Skills.
- Applicants with Adobe Creative Suites knowledge would be preferred, but not required.
- Applicants with Marketo knowledge would be preferred, but not required.
- Applicants should possess a high level of attention to detail.
- Applicants should have experience with analytical skills.
- Applicants should have the ability to work independently.
- Applicants should have the ability to multitask, problem solve, prioritize and exercise critical thinking skills.
- Applicants should be outgoing, confident personality with ability establish rapport.
Start Date: May 2021
Grade Level: Entering Junior or Senior Year
Location: 18900 Panduit Drive, Tinley Park, IL 60487