Digital Marketing Internship/Co-op
AL is looking for a talented Media Coordination Intern to join our team. If you are a college student looking for an exciting internship or co-op opportunity, apply today!
PURPOSE OF POSITION:
The Digital Marketing Intern is responsible for all aspects of Advanced Laser’s digital presence.
ESSENTIAL DUTIES AND RESPONSIBILITIES:
- Manage website development and updates and assist third party contractors as needed.
- Contribute to the organization, creation, optimization and development of website platform content.
- Utilize, manage and report website analytics to ensure our brands are properly represented in the digital space and that our potential customer and future employees can easily locate our sites.
- Manage all company social platforms and monitor social channels daily. Serve as a social media expert within the company, maintaining a solid understanding of best practices, features, strategies, and tactics.
- Effectively and efficiently support communication campaigns on social media network, including a well-articulated approach for growing engagement with potential employees and community members.
- Respond to requests from internal departments, including creating and routing content and scheduling posts.
- Create and select digital ads and performance monitoring, digital marketing plan, etc.
- Support work related to promotional contests.
- Assist with internal employee messaging, and selected external marketing materials, as assigned.
MINIMUM QUALIFICATIONS:
- To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- 1 or more years of public relations and/or consumer marketing experience, including social media, influencer marketing or marketing.
- Knowledge of strategic social media, influencer marketing and public relations practices
- Intermediate understanding of all social media platforms, including but not limited to YouTube, Instagram, Pinterest, Facebook, Twitter – both as a marketer and as a user.
- Experience supporting event planning and management.
- Exceptional project management skills and attention to detail.
- Strong writing, editing and communications skills.
- Demonstrate writing and identification of quality social media content.
- Knowledge of graphic design best practices, principles and software preferred.
- Pursuing a college degree in Digital Marketing Technology, Digital Marketing Analytics, Marketing Analytics Emphasis