Public Information Officer
Under the direction of the Superintendent of Schools, the Public Information Officer will direct the District’s communications and community engagement programs. This position is responsible for designing and implementing a positive District image through an on-going communication and community engagement plan for the Mount Vernon School District.
Salary Range: $29.68-$36.03
Education and/or Experience:
- Bachelor’s degree
- Successful experience in a job requiring designing, writing, and producing brochures, fliers, course catalogs, and other publications
- Experience in maintaining Web and social media sites with attention to detail including managing content, posting photos and text, etc.
- Experience with K-20 network systems
- Experience in marketing, business promotion, and community relations
- Bilingual (Spanish) skills required.
- As the district public information officer, coordinate crisis communications for the district and participate in regional school safety planning efforts.
- Support district leadership in responses to inquiries and complaints received from citizens, news media and school district personnel.
- Provide professional public relations counsel and assistance to the district office administration, School Board and school administrators.
- Recommend innovative and promotional avenues of communication for various types of media and counsel top management on effective communication strategies.
- Serve as information liaison between the total school system and the community at large and as an intermediary between school and district-level administrators/officials and the media.
- Create and maintain district and school websites and social media platforms while providing staff training, guidance and insight on school website/social media maintenance.
- Ensure compliance and privacy laws when involving students in media coverage.
- Create and maintain a current file of activity photographs and samples of student performance in the District.
- Assist in writing communication policies and procedures for handling sensitive information or media contact.
- Facilitate all advertising, promotions, publicity and public outreach activities as well as manage contracts for advertising, sponsorships and other promotional activities.
See complete job description in Mount Vernon School District online application system.