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Junior Community Outreach Representative

Company Overview: True Care is a licensed Home Care Agency providing outstanding homecare service in the New York Metropolitan area. Our passionate dedication to our clients sets True Care apart. We work with our clients individually to ensure their satisfaction and comfort with the paraprofessionals caring for them. It is our mission to continue to raise the standard of homecare services. We are committed to providing the highest level of care by maintaining excellence in staff, procedures, and responsiveness. The True Care team is Healthcare professionals who are committed to helping our patients and caregivers experience the most excellent care.
Position Title: Junior Outreach Representative
Job Summary: The Junior Outreach Representative is responsible for developing, maintaining and strengthening relationships via digital and field marketing in Westchester and upstate counties. He/she is a key member of our Business Development team and helps lead the creation and implementation of referrals that will increase patient census, branding and company awareness. 
Responsibilities include:
  • Obtain referrals from existing Westchester and newer referral sources obtained via digital and/or field marketing and oversee their enrollment process
  • Build strategic partnerships and techniques to attract new clients in the industry
  • Schedule and present information about True Care’s programs and services to the community organizations, including doctors’ offices, hospitals, nursing homes, independent living facilities, planning boards, and other healthcare professionals
  • Utilize digital and field marketing strategies/techniques to attract new patients
  • Research and participate in health and wellness fairs throughout Westchester and other upstate counties; coordinate partnerships with different health agencies with long term impact target in mind
  • Attend community events as needed
  • Demonstrate a thorough and complete knowledge of the agency including our vision, mission, and values; the services we provide; and how we differentiate ourselves from other home care agencies
  • Provide daily/weekly/monthly reports on outreach efforts
  • Perform other related marketing duties as assigned
Job requirements:
  • High School diploma/College degree is preferred
  • This role requires up to 50% travel within Westchester and upstate counties. Having a car is required
  • Bilingual in Spanish or other languages is a plus but not required
  • Knowledge and experience with computer applications including Salesforce, Hubspot, Word, Excel, Gmail/Outlook and/or other digital marketing platforms
  • Possess sales/marketing, communication, time management, and organizational skills
  • Be self-driven with business development goals and the ability to execute plans to achieve desired outcomes
  • Clean, professional image, behavior, and demeanor are expected at all times
  • Maintaining standards of high-quality customer service
  • Ability to adapt to changes in the health care industry