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Market Research Intern

Key Responsibilities:
  • Assist Innovation Leads with integrated market analysis by analyzing and organizing qualitative findings from primary (interview based) and secondary research (competitive analysis and trendscaping), writing reports and/or presentations, synthesizing the findings and analysis, and presenting insights to stakeholders.
  • Effectively and efficiently utilize resources to gather internal and external (semi- and public data); synthesize relevant information for critical facts.
  • Collect data on customers, competitors, and industry marketplace. Consolidating information into actionable items, reports, and recommendations.
  • Perform competitive analysis on companies’ market offerings, identify industry trends, pricing/business models, sales, and processes
  • Analyze customer demographics, preferences, behavior, market segmentation, and market trends.
  • Build a deep understanding of user motivations, market opportunities and competition through research and design exploration.
  • Other related duties as assigned.